Sonny Side is a creative growth studio. We combine brand strategy, storytelling, and digital performance to help your company stand out and scale up.
Let’s make your brand shineSonny Side helps brands connect creativity with performance. We combine strategic positioning, demand generation, and data-driven insights to accelerate growth without the agency ego. Our approach helps organizations stand out, build trust, and scale with clarity and confidence.
Nail your story, ICP, and messaging. Clarify what makes you different before you scale.
Launch creative that converts, top to bottom of funnel. Social, search, email, landing pages.
Full-funnel systems powered by experiments, not guesswork. From acquisition to expansion.
Message-market fit on the page. Clear UX, fast pages, and tests that move KPIs.
GA4, GTM, dashboards, and attribution frameworks founders can trust.
Hands-on guidance or an embedded partner.
Led a full brand and website refresh for a cybersecurity firm, increasing web traffic by 49%, improving conversion tracking, and generating more qualified leads.
Developed and launched a multi-channel event marketing program across major industry tech conferences and webinars, generating 300+ leads and achieving a 2.3x ROI through targeted promotion and post-event nurture campaigns.
Built and optimized a marketing automation framework that streamlined lead management, improved attribution tracking, and enhanced campaign visibility, driving marketing-influenced revenue from 22% to 45% yoy.
Drove revenue growth through data-backed acquisition and retention programs, improving lead conversion rates by 35% and optimizing performance across the full funnel.
Executed global LinkedIn, search, and SEO campaigns that improved brand visibility, achieving a 228% ROI.
Implemented a lead nurturing program that generated over $1M in new revenue without additional marketing spend.